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Technology Commercialization Division

HOME > R&D > Technology Commercialization Division > Business Strategy Department > Areas for Research & Development

areas for Research & Development

  Business Strategy Team

Business Strategy Team conducts R&BD planning which is reflected market needs. In order to plan the R&BD, the team conducts technology notice, technology demand forecasts, commercialization strategy formulation and organizing business forum.

Technology Notice and Technology Demand Forecasts programs to develop the market-oriented technology items

  • Technology Notice Program : Provide technology information, such as specification, technical advantages, and utilization on ETRI's on-going developments so that SME may use them to create new business opportunities.
  • Demand Forecast Program : Determine the requirements from potential user (SME), such as specification and time to market, so as to feed back to ETRI R&D planning

Further R&D Support Program for Commercialisation

  • It is a program to support further R&D in order to fit the technologies into the commercial market place as well as contribute the successful marketing for SMEs

  Global Marketing Team

Main responsibility of Global Marketing Team is to introduce ETRI technologies to oversea markets so as to create business opportunities. The marketing works involve global marketing infra-structure establishment which includes the networking between overseas organisations

Domestic and Overseas Technology Marketing Promotion

  • Marketing activities with government related industry clusters
  • Conducting marketing activities such as exhibition and roadshow focused only for ETRI prospective technologies
  • Expansion of overseas technology transfer businesses based on government cooperation projects between Korean and overseas
  • Strengthen joint overseas marketing promotion with industries

Overseas Network Establishment

  • System establishment for global marketing performance diffusion by cooperation with other organisations
  • Item development and commercialisation for overseas market by using cooperation channel between overseas technology marketing organisations
  • Implementation of global marketing with overseas agents and EEN(Enterprise Europe Network)

  Seoul Technology Support Team

The team searches potential buyers and conducts practical marketing as well as provides R&BD supports by business items development and R&D feedback system establishment

Business item development, R&D feedback system establishment and R&BD supports

  • Collect the requirements from enterprises for effective commercialisation and provide the feedback to the R&D Labs
  • Developing the ideal items to be hamonised between demand and supply as well as support R&BD

  ETRI Beijing R&D Center

The centre aims to promote ETRI technology transfer business to Chinese market. In order to achieve the mission, the centre conducts publicity and marketing for ETRI technologies as well as developing opportunities for Joint R&D projects and standardisation activities supports.

  • Technology transfer to Chinese domestic market and further business supports
  • Developing the opportunities for Joint R&D projects and standardisation activities supports.

  ETRI US R&D Center

The centre aims to promote ETRI technology transfer business to US market. In order to achieve the mission, the centre conducts publicity and marketing for ETRI technologies

  • Technology transfer to US domestic market and further business supports
  • Developing the opportunities for Joint R&D projects and further business activities